The Ultimate CPA Guide to Ratio Analysis

The Ultimate CPA Guide to Ratio Analysis

All Five Categories — Liquidity, Turnover, Profitability, Debt, and Investment — tested across the CPA exam

Last updated: March 2026 • Reviewed by Kyle Lee Ashcraft, CPA

Ratios are one of the few CPA exam topics that follow you across multiple sections. On FAR, you calculate ratios and determine how transactions shift the current ratio or debt-to-equity. On AUD, you use ratios during analytical procedures to spot unusual fluctuations and design testing. On BAR, ratios show up in financial statement analysis and valuation work.

Whether you are learning from zero or reviewing before exam day, this guide covers the five ratio categories, the core formulas, the reading tricks that help you reconstruct formulas under pressure, the cash conversion cycle, worked examples, and short videos to lock in the concepts.

Who this guide is for:

  • FAR students who need ratio formulas, transaction effects, and quick review material
  • AUD students who want to get faster at analytical procedure simulations
  • BAR students who need valuation multiples and financial analysis logic
  • Anyone looking for a final formula sheet style review before exam day

Video: Every Ratio I Needed to Score a 95 on FAR

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How Ratios Are Tested on the CPA Exam FAR • AUD • BAR

Ratios are not just a FAR topic. Understanding where they appear changes how you study and helps you reuse one topic across multiple sections.

Section How Ratios Appear Common Formats
FAR Direct calculation questions, “what happens to the ratio if...” scenario analysis, and transaction impact questions MCQ, TBS
AUD Analytical procedures, unusual fluctuation analysis, and substantive analytical procedure simulations TBS
BAR Financial statement analysis, business performance interpretation, and valuation multiples MCQ, TBS, written communication
REG Return metrics and planning context questions in certain business scenarios MCQ
TCP After-tax return metrics and investment planning contexts MCQ, TBS
ISC KPI interpretation and financial-health indicators in systems and risk contexts MCQ, TBS

Kyle’s 90+ Score Insight: AUD candidates consistently underestimate how ratio-heavy analytical procedure TBS can be. If you know the ratios cold, you identify anomalies quickly. If you do not, you burn time doing arithmetic instead of interpreting the results.

Three Tricks for Reading Any Ratio High-Yield

Before memorizing formulas, master these three rules. They help you reconstruct many ratio formulas directly from the name.
1

Read the denominator as “for every $1 of ___”

The denominator is the baseline. The current ratio is current assets / current liabilities, so read it as: for every $1 of current liabilities, we have $X of current assets. This simple framing helps prevent formula inversion.

2

The second word in an “X-to-Y” ratio goes in the denominator

Debt-to-equity means equity is the denominator. Return on assets means assets is the denominator. The name often tells you the structure if you slow down and read it literally.

3

For turnover ratios, the named asset usually sits in the denominator

Inventory turnover uses inventory in the denominator. Accounts receivable turnover uses average AR in the denominator. The ratio measures how many times you cycle through that resource.

All Five Categories at a Glance

Category Core Question Key Ratios
Liquidity Can we pay short-term debts? Current ratio, Quick ratio, Operating cash flow ratio
Turnover How efficiently do we use assets? AR turnover, Inventory turnover, AP turnover, Asset turnover, Working capital turnover, Cash conversion cycle
Profitability How much profit do we keep from sales? Profit margin, Gross profit margin
Debt How much debt do we carry? Total debt ratio, Debt-to-equity, Times interest earned
Investment How effectively is capital being deployed, and is the stock attractive? ROA, ROE, Equity multiplier, EPS, P/E, PEG, Price-to-sales, Price-to-book, Dividend payout

Liquidity Ratios FAR • AUD

Video: Master Liquidity Ratios in 5 Minutes

Liquidity ratios measure whether a company can pay short-term debts with assets that can quickly turn into cash.

It is not enough to ask whether a company has enough assets. The real question is whether it has enough liquid assets. Cash is fully liquid. Accounts receivable is fairly liquid because the sale has already occurred. Inventory is less liquid because it still has to be sold and collected. Prepaid expenses are not convertible to cash at all.

Current assets from most liquid to least liquid: Cash → Marketable securities → Accounts receivable → Prepaid expenses → Inventory

Working Capital

Formula
Working Capital = Current Assets − Current Liabilities

Not a ratio — a dollar amount. It answers: after current liabilities are paid, what short-term resources remain? If current assets are $22,000 and current liabilities are $10,000, working capital is $12,000.

Current Ratio High-Yield

Formula
Current Ratio = Current Assets / Current Liabilities

Includes all current assets. If current assets are $22,000 and current liabilities are $10,000, the ratio is 2.2. For every $1 of current liabilities, we have $2.20 of current assets.

Quick Ratio (Acid-Test Ratio) High-Yield

Formula
Quick Ratio = (Cash + Marketable Securities + Accounts Receivable) / Current Liabilities

Excludes inventory and prepaid expenses. It is a stricter short-term solvency test because it uses more liquid assets.

Operating Cash Flow Ratio

Formula
Operating Cash Flow Ratio = Cash Flow from Operations / Current Liabilities

Uses actual cash generated by operations rather than accrual-based balances. This is one of the most conservative liquidity measures.

Common Trap: Students often include inventory in the quick ratio. Do not. The quick ratio excludes inventory and prepaid expenses.

Study Tip: The quick ratio and acid-test ratio are the same thing. Prepaids are excluded because they do not convert into cash. Inventory is excluded because it still has to be sold and collected.

Turnover Ratios FAR • AUD • BAR

Turnover ratios measure efficiency. They show how many times a company cycles through an asset or liability balance during the year.

Most turnover ratios can be converted into a days measure by dividing 365 by the turnover rate. That conversion is especially useful for the cash conversion cycle.

Working Capital Turnover

Formula
Working Capital Turnover = Net Sales / Working Capital

With net sales of $102,000 and working capital of $12,000, turnover is 8.5.

Asset Turnover

Formula
Asset Turnover = Net Sales / Total Assets

With net sales of $102,000 and total assets of $52,000, asset turnover is about 2.0.

Accounts Receivable Turnover High-Yield

Formula
AR Turnover = Net Credit Sales / Average AR

With $102,000 in credit sales and average AR of $10,000, turnover is 10.2.

Days Conversion
Days in AR = 365 / AR Turnover = 365 / 10.2 = ~36 days

Inventory Turnover High-Yield

Formula
Inventory Turnover = COGS / Average Inventory

With COGS of $30,600 and average inventory of $7,000, turnover is about 4.4.

Days Conversion
Days in Inventory = 365 / 4.4 = ~83 days

Accounts Payable Turnover High-Yield

Formula
AP Turnover = COGS / Average Accounts Payable

With COGS of $30,600 and AP of $6,000, turnover is about 5.1.

Days Conversion
Days in AP = 365 / 5.1 = ~72 days

Higher days in AP generally helps cash flow because the company holds onto cash longer before paying vendors.

The Cash Conversion Cycle High-Yield

The cash conversion cycle measures how long it takes to turn cash spent on inventory into cash collected from customers.
Formula
Cash Conversion Cycle = Days in Inventory + Days in AR − Days in AP

Using the example above: 83 + 36 − 72 = 47 days.

A shorter cash conversion cycle is generally better because less working capital is tied up in operations. Days in AP is subtracted because delaying payment lets the company keep cash longer.

Component Days Effect on CCC
Days in Inventory 83 Added — longer to sell means more cash tied up
Days in AR 36 Added — longer to collect means more cash tied up
Days in AP 72 Subtracted — longer to pay means more cash retained
Cash Conversion Cycle 47 days 83 + 36 − 72 = 47

Common Trap: Students often forget that days in AP is subtracted in the cash conversion cycle. It reduces the time cash is tied up.

Kyle’s 90+ Score Insight: The cash conversion cycle is a favorite because it combines three separate turnover relationships into one operational story. Know it forward and backward.

Profitability Ratios FAR • AUD • BAR

Video: Master Profitability Ratios in Minutes

Profitability ratios measure how much profit survives out of each dollar of revenue.

Profit Margin High-Yield

Formula
Profit Margin = Net Income / Net Sales

If net income is $5,100 and sales are $102,000, profit margin is 5%. Five cents of every dollar of sales becomes net income.

Gross Profit Margin High-Yield

Formula
Gross Profit Margin = Gross Profit / Net Sales

If gross profit is $71,400 and sales are $102,000, gross profit margin is 70%.

Study Tip: The spread between gross profit margin and profit margin tells you how much revenue is being consumed by period costs like G&A and selling expenses.

Debt Ratios FAR • BAR

Debt ratios answer a different question than liquidity ratios. Liquidity asks whether short-term debts can be paid. Debt ratios ask how much leverage exists overall and whether interest obligations can be serviced.

Total Debt Ratio

Formula
Total Debt Ratio = Total Liabilities / Total Assets

With liabilities of $37,000 and assets of $52,000, the ratio is 71%.

Debt-to-Equity High-Yield

Formula
Debt-to-Equity = Total Debt / Total Equity

If liabilities are $37,000 and equity is $15,000, debt-to-equity is about 2.5.

Times Interest Earned High-Yield

Formula
Times Interest Earned = EBIT / Interest Expense

If EBIT is $7,000 and interest expense is $1,000, times interest earned is 7.

Common Trap: Students sometimes forget to add interest and taxes back to net income when deriving EBIT.

Study Tip: EBIT means earnings before interest and taxes. Start with net income and add both back.

Investment ratios are often where BAR students get tripped up — especially PEG and price-to-book.

My Free CPA 101 Course covers financial statement analysis from the ground up, including how these ratios show up in valuation and advisory scenarios. Start it here for free.

Investment Ratios BAR

Investment ratios serve two audiences: the company evaluating how effectively it deploys capital, and investors deciding whether a stock is attractively priced.

Company Efficiency Ratios

Return on Assets (ROA) High-Yield

Formula
ROA = Net Income / Total Assets

With net income of $5,100 and assets of $52,000, ROA is about 10%.

Return on Equity (ROE) High-Yield

Formula
ROE = Net Income / Total Equity

With net income of $5,100 and equity of $15,000, ROE is about 34%.

Equity Multiplier

Formula
Equity Multiplier = Total Assets / Total Equity

With assets of $52,000 and equity of $15,000, the equity multiplier is about 3.5.

Investor Ratios

Dividend Payout Ratio

Formula
Dividend Payout Ratio = Dividends Paid / Net Income

With $510 of dividends paid and $5,100 of net income, the payout ratio is 10%.

Earnings Per Share (EPS) High-Yield

Formula
EPS = (Net Income − Preferred Dividends) / Average Common Shares Outstanding

With $5,100 of net income, no preferred dividends, and 1,000 common shares, EPS is $5.10.

Study Tip: EPS falls when the same earnings are spread across more shares. That is why dilution matters.

P/E Ratio High-Yield

Formula
P/E Ratio = Price Per Share / Earnings Per Share

With a $25 share price and EPS of $5.10, the P/E ratio is about 4.9.

Common Trap: P/E is only usable when earnings are positive. If earnings are negative, shift to other valuation multiples like price-to-sales.

Business Valuation Multiples

These are especially relevant in BAR valuation and advisory scenarios.

PEG Ratio High-Yield

Formula
PEG = P/E Ratio / Annual Earnings Growth Rate

PEG adjusts P/E for expected growth. Lower generally indicates better value relative to growth.

Price-to-Sales

Formula
Price-to-Sales = Market Capitalization / Annual Sales

This is useful when the company is not profitable and P/E cannot be used.

Price-to-Book

Formula
Price-to-Book = Market Capitalization / Total Equity

This compares market value to book value and is especially useful in asset-heavy industries and financial company analysis.

Valuation Multiple Best Used When Lower Is Better?
P/E Ratio The company is profitable and earnings are stable Generally yes
PEG Ratio Comparing companies with different growth rates Generally yes
Price-to-Sales The company has negative earnings Generally yes
Price-to-Book Asset-heavy industries and financial institutions Generally yes

Complete Ratio Formula Reference

Use this section for final review before exam day.

Ratio Formula Core Question
Liquidity Ratios
Working CapitalCurrent Assets − Current LiabilitiesWhat remains after paying current debts?
Current RatioCurrent Assets / Current LiabilitiesAll current assets vs. current debts
Quick Ratio(Cash + Marketable Securities + AR) / Current LiabilitiesHighly liquid assets vs. current debts
Operating Cash Flow RatioCash Flow from Operations / Current LiabilitiesActual cash generated vs. current debts
Turnover Ratios
Working Capital TurnoverNet Sales / Working CapitalTimes working capital is used and replaced
Asset TurnoverNet Sales / Total AssetsSales generated per dollar of assets
AR TurnoverNet Credit Sales / Average ARTimes AR is collected
Days in AR365 / AR TurnoverAverage collection time
Inventory TurnoverCOGS / Average InventoryTimes inventory is sold and replaced
Days in Inventory365 / Inventory TurnoverAverage sell-through time
AP TurnoverCOGS / Average Accounts PayableTimes AP is paid
Days in AP365 / AP TurnoverAverage payment time
Cash Conversion CycleDays in Inventory + Days in AR − Days in APTotal days from cash out to cash in
Profitability Ratios
Profit MarginNet Income / Net SalesNet income per dollar of sales
Gross Profit MarginGross Profit / Net SalesGross profit per dollar of sales
Debt Ratios
Total Debt RatioTotal Liabilities / Total AssetsDebt per dollar of assets
Debt-to-EquityTotal Debt / Total EquityDebt raised per dollar of equity
Times Interest EarnedEBIT / Interest ExpenseTimes interest payments are covered
Investment Ratios
ROANet Income / Total AssetsNet income per dollar of assets
ROENet Income / Total EquityNet income per dollar of equity
Equity MultiplierTotal Assets / Total EquityAssets per dollar of equity
Dividend Payout RatioDividends Paid / Net IncomePortion of earnings distributed
EPS(Net Income − Preferred Dividends) / Avg. Common SharesPer-share earnings
P/E RatioPrice Per Share / EPSPrice relative to earnings
PEG RatioP/E Ratio / Growth RateP/E adjusted for growth
Price-to-SalesMarket Capitalization / Annual SalesValue relative to revenue
Price-to-BookMarket Capitalization / Total EquityValue relative to book value

FAQ

What ratio formulas matter most for FAR?

The highest-yield ratio formulas for FAR usually include current ratio, quick ratio, AR turnover, inventory turnover, debt-to-equity, times interest earned, ROA, ROE, and the cash conversion cycle.

Is the quick ratio the same as the acid-test ratio?

Yes. The quick ratio and acid-test ratio are the same formula. Both exclude inventory and prepaid expenses.

How is the cash conversion cycle tested on the CPA exam?

It may be tested directly as a formula, indirectly through days components, or as part of broader operational analysis in FAR or BAR questions.

What is the difference between ROA and ROE?

ROA measures profit generated from total assets. ROE measures profit generated from shareholder equity. ROE is usually higher when the company uses leverage.

Do I need to memorize every ratio for the CPA exam?

No. You should prioritize the most frequently tested ratios first and then learn the patterns that help you reconstruct formulas from their names.

Ready to master every topic across the CPA exam?

Ratios are just the start. My Free CPA 101 Course gives you a complete study system for FAR, AUD, BAR, REG, TCP, and ISC — including the exact strategies I used to score 90+ on every section.

Kyle Ashcraft is a CPA who scored a 90+ on all four CPA exams. Kyle founded Maxwell CPA Review, which is an exam-prep company that offers a comprehensive CPA exam review course and private tutoring.

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